The Company was incorporated on March 9, 1995 as ICICI Brokerage Services Limited, as a public limited company under the Companies Act, 1956, with the RoC. the Company was granted a certificate for commencement of business dated May 3, 1995. Subsequently, the name of the Company was changed to ICICI Securities Limited, pursuant to a special resolution of the Shareholders dated March 12, 2007. The name of the Company was changed due to the restructuring of operations undertaken by the then holding company, ICICI Securities Primary Dealership Limited pursuant to the RBI circular dated July 4, 2006. A fresh certificate of incorporation dated March 26, 2007 was issued by the RoC upon the change in the name of the Company. Major Events and Milestones of the Company The key events in the history of the Company are provided in the table below: 2000 - Launched ICICIdirect 2001 - Launched online mutual funds platform 2002 - Launched derivatives, Direct Link and ÂBuy Today, Sell Tomorrow 2003 - Launched GOI bonds on ICICIdirect 2005 - Expanded through ICICIdirect branches 2006 - Launched distribution of health and life insurance products 2007 - Launched overseas trading services 2008 - Launched ÂOn-the-moveÂ, a website, Active Trader Services and distribution of online insurance products 2009 - Launched online currency derivatives and private wealth management services 2010 - Launched online National Pension System facilities, SIP in equity and ÂF&O @ FingerTips on - ICICIdirect ICICIdirect launched ICICI Centre for Financial Learning 2011 - Launched life time prepaid brokerage plans, facility for filing income tax returns online, my ÂGTC (good till cancelled) under the equity cash product, Target Investment Plans, online document storage services and ÂWebetorial online tutorial programs 2012 - Launched SPAN based margining for futures and options in the derivatives market, eLearn for stock market entrants, Shares as Margin in the equity segment and equity relationship services on ICICIdirect - Relaunched ÂmyGTC as VTC (ÂValid Till CancellationÂ) facilities - ICICIdirect Centre for Financial Learning launched StockMIND, a nation-wide contest for college students 2013 - Launched inflation indexed national savings securities  cumulative, e-voting facility, investment advisory services and Flexi Cash facilities on ICICIdirect 2014 - Launched equity-linked debentures (structured products), facilities for auto renewal of SIPs, consolidated portfolio statement, and ÂiGain Brokerage on ICICI direct - Announced the extension of the FuturePLUS products with normal margin and stop loss margin for non-resident Indians in the derivatives segments on NSE - Introduced ÂPriority Circle for high value investors - Launched CIBIL TransUnion Score and the CIBIL report on ICICIdirect 2015 - Launched ÂInsta accounts facility, ÂTrack and Act robo advisory platform and Âbullet trade facility on ICICIdirect - Offered sovereign gold bonds 2016 - Launched equity advised portfolio services, cloud orders for equity segments, price improvement orders, VTC (Valid Till Cancel) Future Square off orders, portfolio X-ray reports 2017 - Launched investment in AIFs on a private placement basis on ICICIdirect, margin trading facility, funding of employee stock option schemes, factor based portfolios (developed by MSCI), overseas trading facility (through a strategic partnership with an online multi-asset trading and investment platform), Âmulti price order in the equity segment - Introduced Âlive notifications on the ICICIdirect mobile application - Introduced ÂOne Click Investment for investment in mutual funds on ICICIdirect - Awards, Accreditations and Accolades received by the Company 2004 - ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2005 - ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2007 - ICICIdirect was awarded the ÂBest Brokers Site at the Web 18 Genius of the Web Awards 2007 - ICICIdirect was awarded the ÂCNBC AWAAZ Consumer Award 2007 for the Most Preferred Financial Advisory Service - ICICIdirect was awarded for ÂTechnology Usage in the Best Stock Broking Website at the PC World Web Awards 2007 - ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2008 - ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2009 - The Company was awarded the ÂBest in Category  Financial Services at the Franchise Awards 2009 ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2010 - The Company was awarded the ÂBest Performing National Financial Advisor - Retail award at the UTI CNBC TV18 Financial Advisor Awards 2010 - The Company was awarded the ÂBest in Category  Financial Services at the Franchise Awards 2010 - ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2011 - The Company was awarded the ÂBest in Category  Financial Services at the Franchise Awards 2011 - ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2012 - The Company was awarded the ÂBest in Category  Financial Services at the Franchise Awards 2012 - The Company was awarded the ÂBest Equity Broking House (Cash Segment) award at the BSE IPF  D& B Equity Broking Awards 2012 - The Company was awarded in the ÂBusiness Technology Innovation Awards 2012 in the Enterprise Applications category by Dataquest - The Company was awarded the ÂSmart use Technology eRetailer of the year 2012 award at the Indian eRetail Awards 2012 - ICICIdirect was awarded the Outlook Money ÂBest e- Brokerage Award 2013 - The Company was awarded the ÂBest in Category  Financial and Business Services at the Franchise Awards 2013 - The Company was awarded the ÂBest Equity Broking House  Cash Segment award and the ÂLargest Equity EBroking House award at the BSE IPF  D&B Equity Broking Awards 2013 - The Company was awarded the ÂOutstanding Social Impacts award at the Asian Sustainability Leadership Awards - The Company was awarded the ÂMoney Today FPCIL Stockbroker of the Year at the Money Today FPCIL Awards 2012-13 - ICICIdirect application of the Company was awarded the ÂBest Mobile Application: Mobile Trading award at the Mobbys Awards - The Company was awarded the ÂBest Return to Channel Partner/ Ancillary Development award at the 7th Social and Corporate Governance Awards - The Company was awarded the Banking Frontiers Finnoviti Award 2013 for its ÂValid Till Cancelled Order VTC) facility - The Company was awarded the Outlook Money ÂBest e- Broker Award 2014 - The Company was awarded the ÂBest Equity Broking House (Overall) award, the ÂLargest Equity E-Broking House award, and the ÂBest Equity Broking House (Retail) award at the ÂBSE - D&B Equity Broking Awards 2014 - The Company was awarded the ÂBest Performing National Financial Advisor  Equity Broker award at the UTI CNBC TV 18 Financial Advisor Awards 2014-15 - The Company was awarded the ÂOrganizations that offers Best Return to Channel Partner/ Ancillary Development award at the 8th Social and Corporate Governance Awards - The Company was awarded the ÂOutstanding Social Impacts Awards at the Global Sustainability Awards - The Company was awarded the ÂFranchisor of the Year  Financial Services at the Franchise Awards 2014 - The Company was presented the ÂSupport and Improvement in Quality of Education award at the CMO Asia Best CSR Practices Awards 2014 - The Company was awarded the Outlook Money ÂBest e- Brokerage Award 2015 - The Company was awarded the ÂBest Equity Broking House - Retail award, the ÂBest Equity E-Broking House award and the ÂBest Equity E-Broking (Large) award, the ÂBest Equity Broking House  Derivatives Segment at the Dun & Bradsteet BSE Equity Broking Awards 2015 - The Company was awarded the ÂBest Return to Channel Partner award at the Social and Corporate Governance Awards - The Company was awarded the ÂSupport and Improvement in the Qaulity of Education award at the Global CSR Excellence and Leadership Awards - The Company was awarded the ÂFranchisor of the Year  Financial Services at the Franchise Awards 2015 - The Company was awarded the ÂBest in Class Corporate Social Responsibility Practice award at the Responsible Business Awards - The Company was awarded the ÂOutstanding Social Impacts award at the Global Sustainability Leadership Awards - ICICIdirect was awarded the Outlook Money ÂBest Retail Broker Award 2016 - The Company was awarded the ÂFranchisor of the Year  Financial Services at the Franchise Awards 2016 - The Company was presented the ÂSupport and Improvement in Quality of Education award at the 6th Asia Best CSR Practices Awards 2016 - The Company was awarded the ÂBest use of CSR practices in Financial Sector award at the Global CSR Excellence and Leadership Awards - ICICIdirect was awarded the Outlook Money ÂBest Retail Broker Award 2017 - The Company was awarded the ÂBest Performing National Financial Advisor  Equity Broker award at the UTI CNBC TV 18 Financial Advisor Awards 2016-17 - The Company was awarded the ÂSupport and Improvement in Quality of Education award at the CSR Leadership Awards - The Company was awarded the ÂSustainable Education Strategy award at the Responsible Business Awards - The Company was awarded the ÂFranchisor of the Year  Financial Services Award at the Franchise Awards 2017 2018 -ICICI Securities Business Partners wins Best in Retail in Financial Services by Franchise India Retails Award 2018. -Best Performing National Financial Advisor Equity Broker by UTI MF & CNBC TV 18 Financial Advisor Awards 2017-2018. 2019 -ICICI Securities recognised as Retail Broker of the Year. 2020 -ICICI Direct launches WhatsApp chatboat to help investors. -ICICI Securities collaborates with IIT Kanpur. -ICICI Securities ties up with Interactive Brokers for US stock market. 2021 -ICICI Securities join hands with IIT Kanpur to facilitate rapid delivery of medical oxygen. 2022 -ICICIdirect introduces Flash Trade for F&O traders. -ICICI direct acquires Multipie App. -ICICI direct launches ICICIdirect iLearn - A learning app for investors. -ICICI Securities partners with insurtech platform CoverStack to offer insurance on ICICIdirect platform. -ICICIdirect launches LIFEY: Life Investments For You. 2023 -Mobexx- Mobile Advertising Excellence in Integrated Campaign for E-ATM Campaign -ICMA- Best Content Marketing on OTT Platforms for E-ATM Campaign -BFSI Innovation Confex & Awards 2023 for Best Digital Integrated Campaign of the year 2023 -Employee Happiness Award for Best Community Impact Initiative by KamiKaze B2B Media |
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